Collaborating with the Creative Industries: Making Your Campaign Stand Out
There has never been a time where people can create a marketing campaign so quickly and so effectively than right now.
Just Google ‘How to Create an Effective Social Media Marketing Campaign’ and you will receive 248 million results that will tell you how to do just that.
These aren’t just a few suggestions from people jotting down their ideas, these results show detailed explanations from experts in the best companies in marketing, such as ‘Sprout Social', ‘Social Media Examiner’, ‘Buffer’ and ‘Hubspot’ to name a few.
But as a consequence of this ‘accessible information’ and ‘easy-to-use’ software, we find that businesses often use the same techniques to try and lure people in or use duplicate design templates on Canva for their marketing campaigns.
During this session, I will be explaining the benefits of humanising your brand and making your content stand out by collaborating with creative people to make fresh, unique and eye-catching content for your campaign.